By Tom Polansek
CHICAGO (Reuters) -Tyson Foods has agreed to stop saying it will reach net-zero greenhouse gas emissions by 2050 and marketing beef as climate friendly to settle a lawsuit that accused the U.S. meat company of misleading consumers with the claims, the nonprofit Environmental Working Group said on Monday.
Companies have faced a string of cases over allegations of “greenwashing,” in which they try to present an environmentally responsible image to the public.
Examples of misleading advertising cited in the Environmental Working Group’s lawsuit included a Tyson brand called Brazen Beef.
The company had said this was the first beef product to receive U.S. Department of Agriculture approval for a “climate-friendly” claim by showing a 10% reduction in greenhouse gas emissions

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