The Digital Personal Data Protection (DPDP) rules, which currently offer an 18-month transition period for companies, may have to be implemented faster by bigger companies.

Big tech firms and many large companies already abide by stringent data protection standards in many other markets, among them the General Data Protection Regulation (European Union's data privacy and security law). This argument has prompted discussions about faster implementation of the new rules in India.

IT Minister Ashwini Vaishnaw has said the government is already in touch with the industry on the issue. “We have been discussing with industry... the first set of rules has been published, and this gives a reasonable timeframe depending on what the industry’s ask was, and what our thrust was,” he said.

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