In a sea of AI travel-planning apps, a new startup called Boop aims to redefine the space with a new approach: turning social recommendations into bookable itineraries. Instead of getting a random AI-generated travel plan, the app offers users access to itineraries from real people who went on real trips.

When someone takes a trip, Boop uses AI to quickly turn their trip into an itinerary that others can copy and personalize, mainly by looking at location data and metadata from photos they share with the app. The idea is to build a network of shared itineraries that people can monetize, giving travel creators another way to earn money from their recommendations.

The startup was founded in February by Nancy Li Smith, who previously led AR/VR innovation at Meta and Microsoft and served a

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