Key Takeaways

Think big, not incremental. Focusing solely on the short term could come at the expense of long-term success.

Integrate external trends strategically. Have a clear plan before you experiment with trends.

Communicate mission, vision and values relentlessly. Effective communication is constant, clear and specific.

Balance growth ambitions with focused investment, and prioritize the metrics that truly matter.

As CEOs plan for 2026, uncertainty and rapid change can make it easy to get stuck in incremental thinking. From persistent economic volatility to shifting workforce expectations and the acceleration of AI adoption, many business leaders are defaulting to caution. CEOs lean toward playing it safe and can be hesitant to make big moves.

Caution is understandable, as th

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