Melis del Rey, the Amazon executive largely viewed as transforming the platform into a main stage player in the prestige beauty world, has been named chief executive officer and board director of SPF brand Supergoop.

Del Rey, who will relocate from Seattle to New York for the position, will start her new role on Dec. 8.

Gregory Polcer, who has been serving as interim CEO since May 2025, will work closely with del Rey and will continue to serve on the Supergoop board of directors.

“Melis is a dynamic and visionary leader with a proven track record of building global brands, strengthening retail partnerships, and delivering exceptional consumer experiences,” said Edgar Huber, chairman of the board of Supergoop. “Her innovative approach to brand building and deep expertise across beauty

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