After 32 years of teaching readers to DIY, The Complete Idiot’s Guide is primed for a multimedia franchise.

Amasia Entertainment has secured franchise rights to the reference books from from Penguin Random House and DK’s Alpha Books, including scripted and unscripted film, television, streaming, podcast and ancillary rights.

Referring to The Complete Idiot’s Guide as a legacy brand that has long been synonymous with education, DIYing and making previously daunting subjects accessible,” Amasia co-founder Michael Helfant added, “We’re excited to be developing this incredible brand across traditional, streaming and social media platforms, and look forward to working with our friends at Alpha Books/ Penguin Random House .”

“For us, the options for developing the Complete Idiot’s G

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