Michigan Gov. Gretchen Whitmer has retreated from the national stage in recent months, privately expressing ambivalence about running for president in 2028 — moves that have stunned many top Democrats.

Why it matters: Some consider Whitmer a top-tier presidential candidate with her center-left approach and popularity in a key swing state.

Driving the news: Eager to get an edge in the wide-open 2028 field, potential Democratic hopefuls have spent much of this year hopping across national media, spending big to build digital followings, weighing in on debates, hiring experienced operatives and traveling to early primary states. • Whitmer has done little of that since last spring.

Zoom in: She hasn't ramped up her staff — her political team remains small with mostly Michigan experience.

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