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Keith Lee calls his rise as a food influencer “surreal” and emphasizes family and community in his work

The TikTok star is partnering with American Express for Small Business Saturday on Nov. 29, to support local businesses and highlight their stories

This Thanksgiving is especially meaningful as his younger brother is home after eight years, and Lee has a new son with his wife, Ronnie

Keith Lee ’s rise from MMA fighter to one of the internet’s most trusted food voices has always felt a little magical — at least to him.

The fan-favorite content creator, known for his soft-spoken delivery, subtle hand gestures and powerhouse influence on mom-and-pop eateries nationwide, still seems genuinely surprised that millions of people follow him for restaurant recommendations.

“It

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