First chance I got, I downloaded the Sora app. I uploaded images of my face—the one my children kiss at bedtime—and my voice—the voice I use to tell my wife I love her—and added them to my Sora profile. I did all this so I could use Sora’s “Cameo” feature to make an idiotic video of my AI self being shot with paintballs by 100 elderly nursing home residents.

What did I just do? The Sora app is powered by Sora 2, an AI model—and a rather breathtaking one to be honest. It can create videos that run the gamut of quality from from banal to profoundly satanic . It is a black hole of energy and data, and also a distributor of highly questionable content. Like so many things these days, using Sora feels like it’s a little bit of a naughty thing to do, even if you don’t know exactly why.

So if

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