SAN ANTONIO — The Alamo is bringing the holiday cheer to downtown San Antonio with four straight Saturdays of festive fun, kicking off this weekend as part of the annual “Christmas At The Alamo” celebration.

These family-friendly events are free and open to the public, thanks to a partnership between the Alamo and Old Town Trolley Tours.

Throughout the season, visitors can also stop inside the Alamo Gift Shop during regular business hours to shop for unique holiday keepsakes. Featured items include the collector’s edition Christopher Radko Alamo Christmas Tree Ornament, the Official 2025 Alamo Christmas Ornament, and Bella the Alamo Cat’s Christmas Ornament. Proceeds from Gift Shop sales help support preservation of the historic site and improvements to the visitor experience.

Here’s a

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