Based on recent data (especially the WalletHub analysis), here are 10 U.S. stores where the Black Friday 2025 discounts look the deepest: 1. JCPenney – Average discount: 74.1% 2. Belk – Very high average savings at 72.4%. 3. Kohl’s – Average discount of 45.4%, with some items up to ~68.8%. 4. Macy’s – Average Black Friday savings around 44.5%. 5. The Home Depot – Big markdowns, average around 35.6%. 6. BJ’s Wholesale Club – Average discount ~31.3%. 7. Amazon – Deep online deals; average discount ~29.6%. 8. Target – Strong early Black Friday markdowns; average ~29.4%. 9. Newegg – Good for tech deals; average of 28.8% off. 10. Best Buy – Average discounts around 28.6%.

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