During the FIBA window, Basketball Champions League teams met in Geneva for the annual marketing workshop.

Additional details, including a Paris Saint-Germain presentation during the two-day event, were shared on Friday.

“Season X of the Basketball Champions League, powered by Ameresco SUNEL takes a break from games as the stage lights switch to the national teams, but the activities for participating clubs do not stop.

The annual marketing workshop took place across two days at the Crown Plaza Hotel in Geneva, with the BCL clubs exchanging ideas and enjoying presentations not only from basketball rivals, but also from experts in other fields.

The clubs’ representatives got to enjoy a powerful presentation from a major club in another sport.

Nadia Benmokhtar, Paris Saint-Germain’s Chi

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