SAN ANTONIO — Black Friday has evolved into something closer to “Black November,” as major retailers roll out deals long before Thanksgiving weekend. Amazon began its early holiday promotions in October. Walmart followed with mid-November discounts, and Target launched deep price cuts before Black Friday even arrived.

The shift reflects how American shopping habits are changing — earlier, longer and increasingly online — yet millions still turned out in person for the yearly tradition.

At the Target at Wonderland of the Americas in San Antonio, some of the earliest shoppers lined up for the store’s first-100-customers swag bags, which included small gifts and coupons. Ten of those bags held bonus prizes.

“She’s like, ‘Hey, there’s a goodie bag at Target that they’re offering,’” said sho

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