PacSun to Open First Stores Outside the U.S. in Middle East

PacSun is bringing its California aesthetic to the Middle East .

The Anaheim, Calif.-based retailer, which operates around 350 stores across the U.S., has signed a deal with Majid Al Futtaim, a leading shopping mall developer in the Middle East , Africa and Asia, to open PacSun stores across the region.

Over the next five years, Majid Al Futtaim will open up to 20 PacSun stores in key markets including flagships in Dubai and Abu Dhabi, supported by regional e-commerce platforms and experiential activations. The first store will open at the Mall of the Emirates in Dubai in early 2026 and will mark PacSun’s first expansion outside the U.S.

But the company is not waiting until then to fan the flames. To promote its planned entry, PacSun has created a special collection that it wil