2025 NBA All-Star Cade Cunningham is the poster athlete for NBA 2K26 Season 3, inspiring many of the new cosmetics available as part of the content update. Players will also receive a Pink Diamond MyTeam Cunningham card as part of the Season 3 Pro Pass.

Season 3's Park games take place in an area inspired by NBA 2K16's Sunset Beach and will activate a 25 percent REP Boost for MyPlayer characters, making them a good choice for users in need of some upgrades.

Kyle Kuzma is available as this season's first MyTeam reward. Starting at 89 OVR, the Milwaukee Bucks' forward's Evolution item can be upgraded to 91 OVR. An Amethyst version of Jalen Duren is available at Level 10 to celebrate the career-high points and rebounds he's currently averaging, while Level 20 offers a Diamond version

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