Let's be honest, gifts for guys—another wallet, no-frills grilling gear, "World's Okayest Dad" tees—aren't always all that interesting. This holiday season, accept the challenge of gifting him something to get excited about, like a thoughtfully selected cologne. When done right, it's a winning play—the gesture is functional, personal, quietly indulgent. A great cologne doesn't just smell good, it signals how he moves through the world. It becomes part of his rotation, his presence, his brand.

Vince Camuto gets this. The brand's men's-fragrance collection has been crafted like a well-packed weekender: versatile, elevated, never trying too hard. Whether he's a creature of habit or a low-key connoisseur, there's a bottle that fits the moment.

How to Get It Right (Without Overthinking It)

See Full Page