On Dec. 3, Jurgita Dileviciute and Denitsa Bumbarova will be honored with the Emerging Talent Award at the 39th annual FN Achievement Awards. Below is an article from the magazine’s Dec. 1 print issue about their brand Jude’s breakout success.

To say 2025 has been a whirlwind 12 months for Parisian footwear brand Jude is an understatement.

“Anything we dreamt of before launching a brand, we achieved within a year,” said Jurgita Dileviciute, who cofounded the label with Denitsa Bumbarova in 2024. “The shops and the customer, who is exactly the woman we dreamt about.”

The duo set the wheels in motion for their nascent business through canny placements on the likes of Kylie Jenner, Nicole Kidman, Kim Kardashian and Tracee Ellis Ross before their shoes even hit retail floors. Interest was p

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