Visit McKinney officials announced a record 6.7% increase in hotel occupancy tax revenue during fiscal year 2024-25, surpassing last year’s total by about $200,000.

What happened?

The FY 2024-25 total marks the fifth year in a row that hotel occupancy tax revenues have increased. McKinney hotels generated more than $3.3 million in revenue during the year compared to last year’s $3.1 million, according to a Dec. 1 news release from Visit McKinney. Hotels in McKinney posted year-over-year gains each month, according to the news release. June and July both saw revenue increase more than 12% compared to last year. Average occupancy rate was reported at 71.2%.

Figures are measured from more than 20 hotels and 300 short-term rentals operating in the city, according to the news release.

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