The holiday season is here, and with it, a present for fans of end of year data and marketing: Spotify Wrapped is here! And Puerto Rican superstar Bad Bunny has been named its most-played artist for a fourth time, dethroning Taylor Swift .

On Wednesday, the streaming giant unveiled its annual overview of individual listening trends as well as trends from around the world. Users can now access their top artists, songs, genres, albums and podcasts, as well as uncover which artists had the biggest year on the platform.

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Chart-topping performers continue to dominate

The reggaetón-and-then-some artist was 2025’s most-streamed artist globally, having earned more than 19.8 billion streams

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