New Delhi: The world of personal computing just got a lot more expensive and a lot less friendly. In a move that signals a seismic shift in the technology landscape, Micron Technology , one of the world’s biggest makers of memory and storage chips, announced Wednesday that it is completely shutting down its Crucial consumer business worldwide. For the millions of PC builders, gamers, and everyday users who have relied on Crucial’s reliable, budget-friendly RAM and SSDs for almost three decades, this news feels like a genuine gut punch.

This is not a story about a failing brand; it is about a giant corporation deciding to chase a bigger, far more profitable customer: Artificial Intelligence data centres. The company is reallocating all its chip production to high-margin enterprise produ

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