Argos was once one of the UK's most-loved brands, but after years of struggle and competition from online giants like Amazon, it now faces a very perilous future It was once much-loved (Image: SOPA Images/LightRocket via Getty Images)

Since 1973, Argos has been one of the UK's most recognisable names on the high street – but it now faces a very difficult future. Earlier today, it was revealed the brand "is not performing to the best of its ability" and has been treated like an "unloved child" due to the strategy of its current owner Sainsbury's.

The future of Argos was thrust into the spotlight after Sainsbury's confirmed in September that it was in talks to sell the retailer to Chinese e-commerce titan JD.com. However, a day later, Sainsbury's ended the discussions with JD.com.

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