The Indian quick-commerce industry is witnessing an unprecedented surge in demand as consumers increasingly expect groceries and essentials to be delivered within 10-20 minutes. Fueled by urbanization, changing shopping habits, and a growing appetite for convenience, the sector is projected to reach multi-billion-dollar valuations in the coming years.
Intensifying competition among players is driving rapid innovation in delivery speed, micro-fulfilment networks, and customer engagement, while investors closely watch as major e-commerce platforms accelerate their expansion, signaling a potential shake-up in the market landscape.
Eternal’s Blinkit
Blinkit, now operating under Eternal Limited, stands out as a leading force in India’s quick commerce sector with impressive growth and operati

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