The Guinness business said it will make four permanent beers from the site in Covent Garden but this will not include the famous Irish stout.

Guinness is to open its latest brewery in London later this week after a £73 million investment.

The popular stout brand said it will make four permanent beers from the site in Covent Garden but said this will not include the famous “black stuff”, which will still only be made in Dublin.

It is the latest move by owner Diageo to capitalise on the soaring popularity of the brand in recent years, which has seen social media trends and marketing investment help it bring in more young customers.

Nevertheless, bosses indicated that they believe there is still room to grow Guinness in the UK and in London.

Barry O’Sullivan, managing director of Diageo

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