Seoul, Dec 12, 2025

Google Korea said on Friday it has appointed Yoon Koo, also known as Brandon Yoon, as its new head.

Yoon will serve as country managing director starting Jan. 5 and will oversee the company’s advertising sales operations, according to Google Korea, reports Yonhap news agency.

He is widely regarded as an industry veteran with more than 20 years of experience in the Korean and US information technology (IT) and digital transformation sectors, having held leadership roles at Microsoft Inc., Samsung Electronics Co. and Apple Korea.

“We expect Yoon’s extensive experience and leadership to help accelerate Google Korea’s future growth momentum,” Google Korea said.

Yoon said he would work to expand Google’s artificial intelligence (AI) presence in Korea, which he described

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