It’s a familiar David versus Goliath tale: the Nelly Group has filed a lawsuit against the Chinese giant Shein for copyright infringement. Earlier this month, the Swedish Patent and Market Court ruled that an Irish Shein subsidiary had used unauthorised copies of the Swedish online retailer’s images, but it acquitted two other subsidiaries of similar allegations. With the appeal, Nelly now wants to clarify how responsibility is apportioned within the Shein Group and examine the proportionality of the judgment. In an interview with FashionNetwork.com , CEO Helena Karlinder-Östlundh discusses her legal rationale and the boundaries of fair competition in e-commerce.

FashionNetwork.com: Ms Karlinder-Östlundh, you’re the talk of the fashion industry because of Nelly Group’s copyright l

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