National Cocoa Day on Dec. 13 comes as households reach for more cocoa once cold evenings settle in. Analysts estimate the hot cocoa mix market at about $2.90 billion in 2025, which keeps producers and buyers focused on strong seasonal demand. Across many kitchens, the drink now holds a regular spot beside coffee and tea in winter cupboards.
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With shelves stocked on National Cocoa Day, warm mugs at home, cafe specials and new flavored mixes keep cocoa moving through winter gatherings. As the cold weather sets in, the celebration spreads into markets and seasonal events, giving organizers an easy way to offer it throughout the weeks.
Winter demand lifts cocoa
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