MISHAWAKA, Ind. (WNDU) - Notre Dame running back Jadarian Price used his Name, Image and Likeness (NIL) sponsorship money to buy Christmas gifts for three local children through the Salvation Army’s Angel Tree program on Friday afternoon.

Price shopped for toys at the Walmart in Mishawaka as part of the nationwide program that provides hundreds of thousands of Christmas gifts for children each year.

College athletes earned nearly $500 million from NIL sponsorships this year. While some spend the money on jewelry or cars, Price chose to give back to the community.

“I’m just a kid from a small town: Denison, Texas. I didn’t come from much as a kid myself. As a guy who comes from a large family, I have a lot of siblings and little cousins running around that I helped raise. And I know it m

See Full Page