The Atlanta Falcons haven’t lived up to anything they hoped to be this year. Even with the win over Tampa Bay, they’re out of the race and staring at an eighth straight losing season. But if there’s one thing Atlanta can hang onto from this slog of a year, it’s Kyle Pitts. Now, naturally, the contract conversations are getting louder. And his agent will not be thrilled.

According to Ian Rapoport, Pitts has played himself straight into “franchise tag” territory, the exact mechanism his agent David Mulugheta tends to bristle at.

“This was the Kyle Pitts game. He’s in the last year of his contract, and he’s been a huge talent throughout his entire career,” Rapoport said.

“Has not always produced like this. Showing teams that he can do this is a very big deal. But what it also does is poten

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