On a snowy morning in Iqaluit, a blizzard had shut down local schools. Only the essentials were open, but that didn’t stop parents with bundled kids, elders and other citizens from filing into the local community centre.

They knew that Tara Woodbury and Danielle Woodrow, the women in charge of content for Netflix Canada, were there for a chat, and they had questions.

What did Netflix Canada intend to do in the North? Was the company serious about local stories? And would this northern edition of the streamer actually listen to the communities it wanted to depict?

For Woodbury and Woodrow, that moment was more than just a stop on a listening tour. It was a reminder of something the Canadian industry has historically ignored: Canadians do care about Canadian stories. But they also care ab

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