Stablecoin operator Tether has submitted a market bid to acquire a controlling stake in Italian football club Juventus FC. This development follows initial minor investments, as the USDT issuing company looks to deepen its involvement with the footballing institution.

Tether Promises 1 Billion Euros For Sport Development If Bid Succeeds

In Feb 2025, Tether announced a minority stake purchase of 8.2% in Juventus FC. The stablecoin issuer described this acquisition as a strategic move to integrate stablecoins and digital assets into everyday life. Two months later, Tether would boost its holdings to 10%, as the company’s CEO and lifetime Juventus supporter, Paolo Ardoino, explained the move as a commitment to long-term innovation.

Taking this step further, the USDT operator has submitt

See Full Page