carrick on money
A surprising answer to the question: Which big bank has the best mobile app?
According to a new J.D. Power survey, Canada’s Big Five banks all deliver on the basics of a good banking app.
The basics of a good mobile banking app are seamless and speedy log-in, modern appearance and easy navigation.
According to a new J.D. Power customer satisfaction survey, the Big Five banks all deliver on these points. “It’s getting harder to tell the nation’s banks and credit card company mobile apps and websites apart from one another,” the survey concludes.
Do Canadian banks have a homogeneity problem? Their earnings and stock market performance certainly differ, but there’s a sameness to the customer experience once you get beyond logos and colour schemes.
App parity reflects th