Is film like fashion?

After reading Brett Byers’ article “ Is Virality Killing Authenticity: Internet Culture is Destroying the Fashion Trend Cycle ,” I’m beginning to think so. In the piece, Byers argues that social media has affected the fashion world. According to his research, the fashion trend cycle has five stages: introduction, rise, peak, decline and obsolescence. This cycle used to take years or decades to complete, but now, Byers claims, it expires within mere weeks. He attributes the shorter lifespan to internet culture — like fashion blogs, Instagram, etc. — which allows for the quick dissemination of information.

Film discourse may be suffering from the same issue.

The Dune franchise and “Challengers” are likely the best examples of this phenomenon in action. If you trust

See Full Page