CINCINNATI — A Cincinnati-based brand focused on adventure in the outdoors that launched in January has opened a brick-and-mortar shop in Over-the-Rhine near Ziegler Park.

We Outside is focused on connecting Black and brown communities to the outdoors through planned excursions, community-focused events and nature-based activities.

The movement is founded by Sierra Hayden, a Cincinnati native who has also done work connecting the Queen City's youth with outdoor activities and work opportunities through the Green Team Youth Workforce Development Program for Groundwork Ohio River Valley and nonprofit Brick Gardens .

3CDC

We Outside's physical location occupies 207 Woodward Street, a location that excited Hayden because of its proximity to Ziegler Park and people in the neighborhood.

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