EXCLUSIVE: Trying to build a slate of original content is hard enough for anyone working in the industry, but try doing that under the constant threat of attacks from a neighboring country.
That’s exactly what Anna Gonchar, Head of Investment and Partnership Projects at the TV Business of Ukraine ‘s 1+1 Media has been doing since Russia began its full-scale invasion of the European country in 2022.
“We’re still standing and still doing everything we can to keep on going,” she told Deadline in an exclusive interview. “It’s not getting easier and sometimes even getting tougher. You can’t live under this stress all this time, but we are really motivated – we know the truth we are standing for. It pushes us to be more inventive and creative.”
Ukraine’s broadcasters, which include 1+1,