Somebody gets it. In this case, the somebody is Chris Briley who, along with his wife, Andrea, have just opened Briley's Ice Cream, Soda & Gifts at 901 S. Main St. This is the former site of Coley's Cookie Co.

What they get is the potential opportunity that is less than a year away from happening — the 100th anniversary of Route 66. The shop could become a "must stop" place for those who will be traveling the route through downtown Joplin. The shop is two blocks south of the original stretch of Route 66, but it's close enough. ×

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