HONOLULU (HawaiiNewsNow) - In two years, local swimwear brand CheekiSwim has won over fans with its unique island designs and it’s launching a new collection.

What started as an idea in a dorm room has turned into running all parts of a business for CEO Gigi Scholbi.

Scholbi, is a first generation college student of Brazilians, and is a Mass Communication and Public Relations student at Hawaii Pacific University, on track to graduate in December 2025.

A driven creative and entrepreneur, she founded CheekiSwim in January 2023 with no prior sewing experience.

“For a week straight I sewed everyday, all day, it was a hefty process but that’s where it started,” said Scholbi.

Through determination, a sewing machine, and countless YouTube tutorials, she taught herself everything from scratch

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