Philadelphia Eagles opponents tried to get their infamous "tush push" barred from the gridiron, but to no avail.

Not only has the play contributed to the p, but it is now providing a perfect match off the field as well.

DUDE Wipes announced on Tuesday that it is the lead sponsor of the play, and the partnership will kick off on Thursday as the team opens the NFL season against its bitter NFC East rival Dallas Cowboys.

"DUDE Wipes has built one of the most successful and marketable brands in the industry by combining innovation, creativity, and humor," said Eagles senior vice president of corporate sponsorships Brian Napoli. "We are thrilled to welcome DUDE Wipes as a partner of the Philadelphia Eagles and look forward to having fun with their brand, both on and off the field, this seas

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