The 15th annual Oakland Pride parade and festival is Sunday, Sept. 7, and previous attendees will notice some big changes. The 2025 event, themed “In Unity We Thrive,” will be in a new location and the parade course has been reversed.
This year, the parade will kick off at 22nd Street and Broadway, making its way through downtown and ending at Frank Ogawa Plaza, where the festival gates will open at 12 p.m.
Joe Hawkins, the CEO and co-founder of the Oakland LGBTQ Center, said that the change in the location is due to the construction on Thomas L Berkley Way. While hosting at Frank Ogawa Plaza is new for Oakland Pride, from 1997 to 2004, East Bay Pride was held there.
This year’s celebration includes dance music artists Martha Wash, CeCe Peniston, and Oakland rapper Kamaiyah. The Lat