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Juan "Raymond" Harper -- better known to the world as Rolling Ray -- has died.

Ray's mother tells TMZ ... the social media star recently passed away.

Zeus Network -- where Ray appeared on several shows -- also confirmed the passing in an Instagram post Wednesday night, saying, "Gone way too soon. #RestInPeace to the BIG hearted, most Raw, & #Zeus Star #RaymondHarper aka @iamrollingray."

The network added ... "Your Laughter, Light, & Loving Spirit will Live on FOREVER!" and "You were Unapologetically & Authentically your TRUEST Self. From your ZEUS Fam, we Love, Thank, & will Miss you Always!"

It's currently unclear how Ray died, but tributes are pouring in from fans and fellow influencers crediting Ray with shaping internet culture.

Ray rose to fame by una

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