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Over the last few years, the media industry has experienced unprecedented changes. Traditional outlets have downsized, digital platforms have consolidated, and once-stable newsroom and agency jobs have been eliminated in waves of layoffs. From senior executives and editors to sales teams and creative strategists, thousands of professionals who built their careers shaping culture and commerce now find themselves navigating uncertainty.

For many, the challenge isn’t a lack of skill or experience—it’s that the industry is in transition. Brands are still investing heavily in content, but they’re increasingly bypassing traditional media structures in favor of flexible, direct-to-platform strategies. This shift creates both a problem and an opportunity: fewer full-time

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