President Trump has threatened to initiate Section 301 proceedings against the European Union ( EU ), potentially leading to new tariffs, as the bloc fined Google $3.5 billion after concluding the tech giant had breached its competition rules with its advertising technology.

Newsweek contacted Google and the European Commission, the EU's executive arm, for comment on Saturday via email outside of regular office hours.

Why It Matters

The current standoff comes after the EU agreed a trade deal with Trump in July following the president's imposition of substantial new tariffs on imports from the bloc.

Under the new agreement tariffs on most EU imports to the United States were reduced to 15 percent and Brussels pledged to purchase $750-billion-worth of U.S. energy products, inc

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