STORRS — Getting a fix on what college sports is all about, or will be all about, is like trying to take a snapshot of the scenery from the window of the Acela at full throttle. The landscape is a blur, the view changing with each blink.

UConn has a unique seat in the first-class car, trying to maintain its credible FBS football program without a conference affiliation, while trying to maintain its preeminence in the basketball-centric Big East, just to name the two highest profile challenges.

Now that schools can share up to $20.5 million of their revenue with student-athletes, and facilitate name-image-likeness income opportunities, UConn AD David Benedict feels the urgency to generate more money.

“We are more desperate, we come in every day with a desperation to continue to d

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