Jean Paul Gaultier’s partnership with New York’s LGBT Community Center is getting an arty twist.
The Puig -owned brand is kicking off a new exhibition at The Center inspired by hero fragrance Le Male, which opens for two days starting Wednesday. Called “Et Gaultier Créa L’Homme: Le Male — Past, Present, Future,” the space has three stages to mimic the top, heart and base notes of Le Male’s construction.
The introduction to the event is what the brand described as an “olfactory striptease,” rife with erotic motifs, where the scent is diffused. From there, a theater-inspired space displays bustiers, leatheror lace abs, sailor vests or unisex skirts, per the brand, and wrap up with displays from contemporary artists such as artist Pepo Moreno, graffiti artist and performer Hugo Gyrl, fil