LOUISVILLE, Ky. — One of Louisville’s biggest music festivals is back and bigger than ever.

Since the inaugural Bourbon & Beyond in 2017, Chamie McCurry, chief marketing officer and general manager of organizer Danny Wimmer Presents, said the festival is its love letter to Kentucky, celebrating the culture of the Bluegrass State and the Derby City.

“We really fell in love with the charm in the city and the people in the community that is here,” McCurry said.

New this year, festivalgoers have access to more than a dozen rides at Kentucky Kingdom, plus the shows at the Kentucky Exposition Center. The festival's grounds now cover 2.4 million square feet.

“It's going to be great because a lot of people in previous years complain about the sound bleed, and we're definitely not going to ha

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