An Ayrshire GP has launched a new "bespoke" home care service which aims to provide "the very best in personalised support".
Dr Martins Ihediwa has brought Blossom Health Care to the Ayrshire and Glasgow areas which he hopes will bring a "strong emphasis on longer visits, continuity and meaningful relationships between carers and clients".
With a background in general practice, paediatrics and women's health, Dr Martins brings extensive medical experience to the care sector in Ayrshire and says he has a "genuine passion for people".
Since moving to Ayrshire in 2018, he has cared for thousands of patients as a GP and has seen first-hand the challenges faced by those waiting for support at home.
Speaking ahead of the launch, Martins said: “What I’ve always loved most about