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Amazon might be developing its own augmented reality smart glasses to compete with Meta, according to Amazon insiders who worked on the project. Codenamed "Jayhawk," the smart specs will reportedly feature a camera, microphones, speakers, and a full-color display in one eye, all packed in a sleek frame. If the rumors, as reported by The Information, turn out to be true, Amazon's smart glasses will hit the market in late 2026 or early 2027.

The goal, presumably, is to not cede the entire smart glasses market to industry leader Meta and newcomers like Google (we'll pretend Google Glass never happened). Whether Amazon can compete on that field remains to be seen, but the company's last stab at tech glasses, the audio-and-Alexa-focused Echo F

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