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It’s been a busy week for tech news, with Apple unveiling its latest iPhones and AirPods. But there was plenty of other news in Berlin, which hosted IFA 2025, the tech trade show that’s something of a European counterpart to CES . Unlike CES, however, IFA is open to the public, giving enthusiasts a chance to see what’s next in tech.

The trade show, which kicked off on Sept. 5 and wrapped on Sept. 9, saw product releases from the likes of Lenovo, Dyson, Samsung , Anker , and more. IFA CEO Leif Lindner offered his take on everything new at IFA, including the growth of AI and where consumer tech is going in the next few years.

“I think we’

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