Bob Arum, Terence Crawford’s former promoter, once said that ‘Bud’ wasn’t a PPV draw. The Top Rank boss, who represented ‘Bud’ between 2011 and 2021, said this after Crawford’s 2023 victory over Errol Spence Jr . Crawford-Spence reportedly did over 700k PPV buys, and ‘Bud’ is said to have pocketed upwards of eight figures from the PPV share alone. But to be fair to Arum, Crawford did not do those kinds of numbers when he was with Top Rank.

In boxing, making money and being good are entirely separate and unrelated things. Jake Paul , for instance, made more from the Mike Tyson fight than many boxing champions will make in their entire lives. But Terence Crawford , the first two-division undisputed champion in boxing history, is not just good; he is great. And he fights in the

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