TAMPA - The longtime point man for bringing many major sporting events to Tampa is taking his talents to the University of South Florida as the school’s new "CEO of Athletics."

Rob Higgins is leaving the Tampa Bay Sports Commission after serving as the executive director since 2004.

He was monumental in bringing two Super Bowls, a College Football Playoff National Championship, the NCAA Women’s Final Four, the NCAA Frozen Four and many other high-profile events to Tampa Bay.

After a "comprehensive national search" by USF, Higgins will step into the position as a huge football stadium project to seat more than 35,000 people is underway on the campus in North Tampa. Image 1 of 2 ▼

The move also comes after a huge win by the Bulls over the Florida Gators on Saturday.

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