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As a full-time deals editor who refuses to pay full price for pretty much anything , I'm always keeping my ear to the ground for the next big sale . Although Black Friday is still quite a few months away, there's a little something happening right now to tide us over: Amazon's October Prime Day sale.

The massive, retailer-wide sale offers major savings across tech, beauty, essentials, fashion, and literally e-v-e-r-y-t-h-i-n-g in between. Feeling overwhelmed? I'm here to help you navigate the sale like a shopping pro. Below, I've outlined everything you need to know about Amazon Prime Big Deal Days 2025—including some of the best deals popping up now. Head straight to Amazon

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What is Amazon Prime Big Deal Days?

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